Sun-News Photo by Shari Vialpando

Alvy Ray Smith, executive vice president and co-founder of PIXAR and the CEO and co-founder of Altamira Software Corporation, offers words of wisdom Friday to NMSU students on how to open and operate two companies. "Another art form that you have to master when starting a business is the art of negotiation. ... They will squeeze you until you cry help and that's when the deal gets made," Smith said.